Up to Date, One Article at a Time!
Keeping you in the know, through great marketing articles!
Social MediaWhat Are Social Media KPIs (Key Performance Indicators)?
Social media is a fantastic digital marketing tool. It allows quick, straightforward, two-way communication on digital platforms that people visit every single day. Especially in …
Digital MarketingIs Facebook really a good alternative for a business website?
Social media platforms like Facebook have been increasingly popular as a way for businesses to establish their online presence. However, relying solely on Facebook as …
Website DesignSelf-Designing Vs. Hiring a Professional Website Designer
Is it a Good Idea to Design Your Own Website, or Should You Have a Professional Designer and Developer Do It? In today’s digital age, …
Digital MarketingHow Digital Marketing Helps You Connect with Customers
This post has no audio. Digital marketing is a conversation, not a lecture. As important as it is to accurately communicate your services and your …
Small BusinessWhy Your Website Needs a Copyright
This post has no audio. When you make good things for public consumption, your competitors—far away or right here in the Appalachian region—are going to …
Website DesignCarolina Web Design vs. Web Management vs. Hosting
This post has no audio. So you want a website for your Carolina High Country small business. But what all goes into that? Well, a …
Digital MarketingThe Latest 2023 Digital Marketing Trends
Keeping up with fads can be exhausting. Just when you think you can relax, fashions change. If you’re like me, you just wear something comfortable …
Digital MarketingAppalachian Digital Marketing for Appalachian Winters
How do you prepare your business for the winter season? Whether you’re in Boone or Banner Elk, Linville or Elk Park (like we are), the …
Small BusinessGoogle Reviews are Great for Carolina Small Businesses
We get it: Pushing for praise—online or otherwise—for your small business isn’t your favorite job. After all, you and your customers have a special relationship, …
Digital MarketingMaximizing Your Western Carolina SEO (Search Engine Optimization)
What does Google do for you as a small business? Because let me tell you: It should be doing a whole lot. While strong community …
Small BusinessWhat can a Chamber of Commerce do for you? | Deckard & Company
If you’re a business owner, then you know that networking is key. Chamber of Commerce organizations provide a great way to network with other businesses …
Digital MarketingHigh Country Digital Marketing Services
“Digital marketing” is a big term. After all, the internet is a big place, where people spend a lot of time. High Country digital marketing …
Deckard & Company. All Rights Reserved.